U.S. firm LiveRamp opens office in Hyderabad

San Francisco-headquartered LiveRamp on Wednesday announced the launch of its Hyderabad office and plans to create 100 jobs in the next 12 months.

The proposed hiring will be in addition to the more than 250 employees onboarded, the company said. The Hyderabad facility will serve as a strategic centre for AI, data science, product innovation, engineering, business technology, finance, and customer success, supporting both regional and global operations.

The expansion comes at a time when brands are increasingly adopting AI-driven technologies to better understand consumer behaviour, optimise marketing performance and deliver personalised customer experience at scale, NYSE listed company said in a release.

It selected Hyderabad for its robust technology ecosystem, strong academic institutions and reputation as a leading destination for innovation and global capability centres. The Hyderabad office will contribute to its future talent pipeline through campus internships.

Chief Information Officer and Managing Director of India Sashi Binani said “India is a rapidly expanding digital ecosystem and the growing adoption of AI technologies in Hyderabad deepens the pool of technology talent.”