Bicycle literacy campaign launched in women’s college

Twenty-two students, five teachers, and one parent have been trained in cycling in five days as part of SheCycling’s ‘Bicycle Literacy Campaign’ at Government College for Women, Vazhuthacaud.

The campaign aims at achieving 100% bicycle literacy among students and teachers in 2026.

With the declaration, the college will become the first higher education institution in Kerala to formally commit to 100% bicycle literacy among both students and faculty members., the organisers said.

Since more people have evinced interest in learning to ride bicycles, the next phase of the campaign will begin at the college on March 5.

On March 8, International Women’s Day, a rally including all those who have learnt how to ride as part of the Bicycle Literacy Campaign will be held from the college to Thycaud and back.

Since the goal is to teach cycling to all students in all departments of the college, more training phases will likely be needed, the organisers said.

The training is being implemented as part of upskilling under the ‘Vijnana Keralam’ initiative of the State government and is powered by SheCycling, an independent trust dedicated to promoting bicycle literacy and mobility empowerment among girls and women.

The campaign includes structured training sessions, supervised practice modules, and awareness programmes designed to ensure that every participant gains confidence and safe riding skills. The initiative recognises cycling not merely as a physical activity, but as a life skill that enhances independence, sustainability, and equal access to mobility.

The 100% Bicycle Literacy Campaign at Government College for Women is expected to serve as a model for replication across other colleges under the Vijnana Keralam framework.