Shoppers look at fruit for sale at Frank’s Quality Produce Co. at Pike Place Market in Seattle, Washington, US, on Wednesday, May 28, 2025.
M. Scott Brauer | Bloomberg | Getty Images
Americans have vastly different views of the economy — and the divergence is being driven in part by income bracket, data shows.
Higher-income consumers were more likely to report stronger economic confidence readings when asked to look over the next year given changes that have come since the presidential election, according to JPMorgan’s Cost of Living Survey.
This release adds to a growing body of qualitative and quantitative evidence showing the U.S. economy is in a “K-shape,” a term used by economists to describe the deviation in economic experiences by income. In other words, it can explain why well-off Americans are continuing to spend while lower earners buckle under inflationary pressures.
“Survey results indicated a notable bifurcation,” JPMorgan’s Matthew Boss, a widely followed and respected consumer analyst, wrote in a Tuesday note to clients.
High-income respondents rated their confidence a 6.2 out of 10 — with 10 being the best — on average. More than half of this cohort chose a rating between 7 and 10, underscoring their rosy financial outlooks.
On the other hand, low income consumers reported a 4.4 score on average. Less than a quarter of participants in this category provided a score between 7 and 10, which Boss pointed out creates a 30-point delta between these groups.
Across income brackets, the average respondent rated their confidence at a 4.9 out of 10 rating.
This income-based division was once again prevalent when consumers were asked about their confidence for covering monthly bills compared with six to 12 months ago.
Nearly six out of 10 high-income consumers said covering these bills were or becoming easier to cover. But just 37% and 30% of middle- and lower-income groups, respectively, said the same.
Higher-income respondents were also more likely to say they were planning to increase spending on non-essential items over the next year than other brackets, according to JPMorgan’s survey.
JPMorgan isn’t the only organization seeing a disparity between income classes when it comes to their economic outlooks.
The top third of earners have reported an average consumer sentiment rating that’s around 25% higher than the lowest third over the last two years, according to the University of Michigan.
